TOPIC
The topic we have chosen to do is biscuits. We have decided to focus on biscuits as they range from price and flavour. We will do our research and find out what biscuits people like and how much they are willing to pay for them. We will interview different people from different brands and interview biscuit makers. We will analyse different types of biscuits and discover what people like.
The topic we have chosen to do is biscuits. We have decided to focus on biscuits as they range from price and flavour. We will do our research and find out what biscuits people like and how much they are willing to pay for them. We will interview different people from different brands and interview biscuit makers. We will analyse different types of biscuits and discover what people like.
TYPE OF DOCUMENTARY
We will be doing a mixed documentary. This means we will be including interviews of biscuit makers and people who eat biscuits. We will also archive material, vox pox and sound. The documentary will be suitable for all ages but will appeal to people who have an interest in biscuits.
We will be doing a mixed documentary. This means we will be including interviews of biscuit makers and people who eat biscuits. We will also archive material, vox pox and sound. The documentary will be suitable for all ages but will appeal to people who have an interest in biscuits.
STYLE OF DOCUMENTARY
The style of the documentary is unbiased. We are doing an unbiased documentary as we want the viewer to decide by themselves. The documentary will be cheerful to make it to appeal to its audience. We will have a debate ‘ is a jaffa cake a cake or a biscuit’. This will be done by vox pops. We will also be taking about all different times for biscuits and facts and figures on biscuits.
The style of the documentary is unbiased. We are doing an unbiased documentary as we want the viewer to decide by themselves. The documentary will be cheerful to make it to appeal to its audience. We will have a debate ‘ is a jaffa cake a cake or a biscuit’. This will be done by vox pops. We will also be taking about all different times for biscuits and facts and figures on biscuits.
CHANNEL AND SCHEDULE From our audience research we found that Channel 4 is the most viewed. Therefore our documentary will be placed on channel 4. We also found that our audience watch TV in the evening the most. We have decided to place it on a Friday at 8pm, pre-echoing the viewers from The Million Pound Drop. Only one of the people we asked said that their favourite channel was Channel 5, therefore it would be far to risky to place our documentary on this channel, as the possible viewing would plummet.
TARGET AUDIENCEwe have found that our target audience was 17-21 year olds whose favourite channel is Channel 4, which they watch in the evening. As stated above we will therefore place the documentary at 8pm on a Friday. We also found the majority of them were females, so when making final decisions , we may consider them, however there are still a high amount of males we want to appeal to and by aiming at just one gender, we could lose a high amount of viewers. We also found that their favourite biscuits include, Jaffa Cakes, Jammie Dodger and the chocolate chip cookie. These biscuits will definitely be discussed in our documentary. We also know that they listen to the radio in the morning and their favourite genre of music is ‘pop’ so we must choose a popular pop song as a music bed.
PRIMARY RESEARCH NEEDEDwe needed to ensure we knew who we were aiming our documentary at. Therefore we needed to find out what kind of biscuits they liked, when they watch television and what time they watch it, so we know when to place it on the television.
SECONDARY RESEARCH NEEDEDFor our secondary research needs we will need to find out important facts and information about biscuits such as where they originated from; In this case they are not from one country, they are known all over the world but research shows that the cookie was accidentally made in Holland when cakes did not rise properly. They became popular in Britain in the 19th century where the famous tea and biscuits came to rise so it could be said that the cookie developed into the biscuit. In our documentary we could then go on to discussing the difference between cookies and biscuits (where there is debate that a biscuit is just the word for cookie in America) and interview people from Millie’s Cookies or bakeries such as Greggs. We also need to find out whether the Jaffa cake falls into the biscuit or cake category as this is our theme for the documentary. I looked up to see what they were on yahoo answers as it is the general public that are answering the questions (The people that use the internet probably fall into our target audiences age) and most people say that it is a cake because A biscuit is hard when fresh, and soft when stale and a cake is soft when fresh and hard when stale.
Research also shows from cooking websites such as BBC that people eat certain biscuits at different times of the year, for example gingerbread men and cinnamon biscuits are more popular at Christmas and Lighter biscuits with less calories are more popular in the summer as people want to look thinner for holidays.
NARRATIVE STRUCTURE
The narrative structure of our documentary will be linier. We will achieve this by the order we show our documentary in. To start it off we will have an introduction to biscuits and talk about when they were first made and how they became to be popular in Britain in the 19th century. We will then go on to discussing what types of biscuit people like best, how much people pay for biscuits, what time of the day people eat them and whom with and talk about the biscuits that are popular at this moment in time, including present biscuit adverts. The middle section of our documentary will have the most information as it will include interviews from the general public and shopkeepers, the debate about Jaffa cakes being a cake or a biscuit to create conflict, filming people buying and making biscuits and asking their opinions to see if they think that home made is better or not. Archive material will be shown through out and it will be relevant to what the narrator is talking about. The ending of our documentary will not have a definite conclusion, but it will have given our audience more knowledge about biscuits.
The narrative structure of our documentary will be linier. We will achieve this by the order we show our documentary in. To start it off we will have an introduction to biscuits and talk about when they were first made and how they became to be popular in Britain in the 19th century. We will then go on to discussing what types of biscuit people like best, how much people pay for biscuits, what time of the day people eat them and whom with and talk about the biscuits that are popular at this moment in time, including present biscuit adverts. The middle section of our documentary will have the most information as it will include interviews from the general public and shopkeepers, the debate about Jaffa cakes being a cake or a biscuit to create conflict, filming people buying and making biscuits and asking their opinions to see if they think that home made is better or not. Archive material will be shown through out and it will be relevant to what the narrator is talking about. The ending of our documentary will not have a definite conclusion, but it will have given our audience more knowledge about biscuits.
During the documentary we will keep the mise-en-scene relevant by interviewing inside or outside bakers or shops, people cooking in kitchens and people eating biscuits.
OUTLINE OF CONTENTThe majority of the content is based on biscuits and everything to do with them. There for it will include information about the origin of biscuits and how biscuits have changed in the last hundred years and how they have become so popular. It will include interviews of shop keepers, bakers, home cookers for specialised information and the general public where we can get many answers from using voxpox. The mise en scene in this documentary will relevant to biscuits through out so bakeries, shops and kitchens will be the main areas of filming. The music will be a popular track of the present day as our target audience is 17-21 and they would enjoy the documentary more if there is a song they can relate too. Achieve material will include footage from adverts such as The Jaffa cake, Fox’s biscuits, Breakfast biscuits and the digestive advert. The main theme of our documentary will be the debate to weather a Jaffa cake is a biscuit or a cake and there for the graphics on screen will be orange to keep the theme flowing.
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